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behavioraldetection

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Detecting Shoplifting Behavior

This system claims to detect suspicious behavior that indicates shoplifting:

Vaak, a Japanese startup, has developed artificial intelligence software that hunts for potential shoplifters, using footage from security cameras for fidgeting, restlessness and other potentially suspicious body language.

The article has no detail or analysis, so we don’t know how well it works. But this kind of thing is surely the future of video surveillance.

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Detecting Fake Videos

This story nicely illustrates the arms race between technologies to create fake videos and technologies to detect fake videos:

These fakes, while convincing if you watch a few seconds on a phone screen, aren’t perfect (yet). They contain tells, like creepily ever-open eyes, from flaws in their creation process. In looking into DeepFake’s guts, Lyu realized that the images that the program learned from didn’t include many with closed eyes (after all, you wouldn’t keep a selfie where you were blinking, would you?). “This becomes a bias,” he says. The neural network doesn’t get blinking. Programs also might miss other “physiological signals intrinsic to human beings,” says Lyu’s paper on the phenomenon, such as breathing at a normal rate, or having a pulse. (Autonomic signs of constant existential distress are not listed.) While this research focused specifically on videos created with this particular software, it is a truth universally acknowledged that even a large set of snapshots might not adequately capture the physical human experience, and so any software trained on those images may be found lacking.

Lyu’s blinking revelation revealed a lot of fakes. But a few weeks after his team put a draft of their paper online, they got anonymous emails with links to deeply faked YouTube videos whose stars opened and closed their eyes more normally. The fake content creators had evolved.

I don’t know who will win this arms race, if there ever will be a winner. But the problem with fake videos goes deeper: they affect people even if they are later told that they are fake, and there always will be people that will believe they are real, despite any evidence to the contrary.

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Android Ad-Fraud Scheme

BuzzFeed is reporting on a scheme where fraudsters buy legitimate Android apps, track users’ behavior in order to mimic it in a way that evades bot detectors, and then uses bots to perpetuate an ad-fraud scheme.

After being provided with a list of the apps and websites connected to the scheme, Google investigated and found that dozens of the apps used its mobile advertising network. Its independent analysis confirmed the presence of a botnet driving traffic to websites and apps in the scheme. Google has removed more than 30 apps from the Play store, and terminated multiple publisher accounts with its ad networks. Google said that prior to being contacted by BuzzFeed News it had previously removed 10 apps in the scheme and blocked many of the websites. It continues to investigate, and published a blog post to detail its findings.

The company estimates this operation stole close to $10 million from advertisers who used Google’s ad network to place ads in the affected websites and apps. It said the vast majority of ads being placed in these apps and websites came via other major ad networks.

Lots of details in both the BuzzFeed and the Google links.

The Internet advertising industry is rife with fraud, at all levels. This is just one scheme among many.

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